Normally, the life of a real estate agent in New York City is extremely fast-paced. We rarely have the time to organize our client database, develop our marketing plans, or even update our LinkedIn profiles. 

However, as the COVID-19 pandemic has swept across the world, it seems that many of us are left with more time than we know what to do with. While the real estate industry may temporarily be at a standstill, agents have the opportunity to take care of tasks they otherwise wouldn’t have the time to. 

Here are SPiRALNY’s 7 tips for real estate agents to make the most of their time during the COVID-19 pandemic. 

In recent years, more and more people are entering the real estate profession on a part-time basis. While working part-time in real estate is possible, it doesn’t necessarily mean it is the best idea. Like any other profession, finding success in real estate requires a good deal of your time and effort. Being able to only contribute some of your time will make it difficult for an agent to see substantial earnings.

At SPiRALNY, we’re always open to finding agents willing to work hard towards building clientele and closing deals. However, from our experience, agents that can work on a full-time basis tend to have the most fruitful careers in real estate. Here are a few of the reasons why we at SPiRALNY encourage our agents to be full time.

As a real estate agent, the growth of your business is largely reliant on how efficient your marketing methods are. Between building your client network and getting new listings, agents must stay up to date with the latest and most successful marketing techniques to stay relevant in the business. 

At SPiRALNY, we encourage our agents to consistently work on developing their current marketing skills and researching new avenues to market their business. Here are a few of SPiRALNY’s best tips for marketing in the New York City real estate industry. 

The real estate market is constantly fluctuating and evolving, and the best agents are those agile and flexible enough to change with it. Without this ability to adapt, agents risk becoming virtually ‘invisible’, or at the very least, are likely to face a reduced income.  

The growth of the internet has vastly empowered buyers and sellers with vast amounts of information. In order to stay relevant, agents must be able to compete in the new space. At SPiRALNY, we are committed to helping our agents incorporate technology into their business and more importantly- master it. 

A real estate agent’s first year in the industry can be both challenging and rewarding. You are beginning a new career path, but also trying to find your footing and figuring out exactly how to do well as a real estate agent. At SPiRALNY, we want out agents to complete their first year in real estate with a sense of accomplishment, rather than defeat. 

We believe that in order for an agent to do well within their first year, they need to set realistic yet challenging goals, and have a brokerage behind them pushing them to meet those goals. In addition to SPiRALNY’s motivating culture and extensive training, we empower our agents to meet their goals by supporting them along the way. As a result, we’ve witnessed even our newest agents meeting their goals within their first year.